1801: Birth of Thierry Hermes in Krefeld, Germany.
The parents are immigrants from France and run a small Inn.
Krefeld was the German silk and velvet city.
1827: Thierry Hermes moves to Pont Audemer near Deauville
and 160 km north of Paris.
He leans the scills of leather manufacturing
and started the producing of harness equipment.
1837: Hermes founded by the French German harness (horse equipment)
manufacturer Thierry Hermes (1801-1878).
The company starts as a workshop on rue Basse de Rempart
(the street was demolised by Baron Hausmann to erect the Boulevard de la Madeleine)
near the eglise de la Madeleine in Paris 9e.
1859: Charles-Emile Hermes takes the management of the workshop.
1867: Hermes wins a first class medal at the exposition Universelle.
1880: Charles-Emile Hermes (1835-1919) moved the shop
to 24 rue du Fbg Saint Honore where it is still located today.
The move was pushed by construction plans of Emperor Napoleon III
who demolished the street where was located the initial Hermes store.
The Building on 24 rue Saint Honoré is first rented and only used for the Ateliers.
1889: opens the Hermes Boutique next to the Ateliers.
1902: Adolphe and Emile-Maurice Hermes (3rd generation)
take the management of the company which is renamed "Hermes Frères".
1912: Photo of the 4 Hermes girls,
mothers & grandmothers & great grandmothers of today's Hermes family.
1919: Adolphe Hermes leaves the company, as the demand for horse equipment declines due to the raise of the automobile. Emile Maurice buys his shares.
Contrary to his brother Emile Maurice Hermes sees a future in the company,
developping new products compatible with the times of the Automobile.
Be chic while driving your car.
Emile Maurice is able to purchase the real estate of the company seat
on 24 rue du Faubourg Saint Honore.
1929: Hermes introduces a woman's line.
The stylist Lola Prousac creates bathing clothes and soon
invents the Carre d'Hermes.
1936: Opening of the Hermes store in Deauville.
1937: Centenary of the company and introduction of the Hermes scarves.
1945: The company adopts a calèche logo designed by Alfred de Dreux.
1949: Sale of the first Hermes cravats.
1951: Emile-Maurice Hermes dies and is replaced by
by Robert Dumas Hermes (1898-1978) husband of Jacqueline Hermes (4th generation)
and the perfumer Jean René Guerrand husband of Aline Hermes (4th generation).
Robert Dumas develops leather and silk products
Jean Rene Guarrand the Perfume division
1951: Launch of the first perfume Eau d'Hermes
1955: The American actress Grace Kelly discovers the Hermes store
and buys a handbag, called "Sac à Depèches".
1956: A picture will make the Hermes Bag become
a worldwide fashion symbol.
It is the one showing Grace Kelly with her Fiancée, Prince Rainier of Monaco.
She uses the bag to cover the fact that she was pregnant.
The picture published by Life magazine
is reproduced on hundreds of magazine covers worldwide.
Women are pooring onto the Hermes Boutiques asking for a "Kelly Bag".
1961: Launch of the perfume Calèche
1968: Opening of the Hermes store in Luxembourg, rue Philippe II.
1970: Perfume Equipage
1972: October 25, opening of the Hermes store in Brussels, Boulevard de Waterloo.
1975: Perfume Amazone (woman)
1976: Hermes acquires the shoemaker John Lobb.
1978: Jean Louis Dumas (5th generation) is named chairman.
Jean Louis Dumas is the key person in the companies
post war development.
1978: Extension of the flagship store on Faubourg Saint Honore
after acquisition of the neighboring building on number 26.
1979: Eau de Cologne Hermes (men) 1979: Perfume Hermes Orange Vert (men)
1984: Launch of the "Birkin Bag" named after the actress Jane Birkin.
The British fashion Designer Victoria Beckham is known to own over 100 Birkin Bags
making a million euro handbag collection.
1991: November opening of the Hermes store in Florence, Piazza degli Antinori.
1992: December opening of the Hermes store in Cologne, facing the Cathedral.
1993: Hermes enters the Paris stockmarket.
425,000 shares introduced at 300 Francs (45 euros)
1995: Perfume 24 Faubourg
1996: Opening of the Hermes store in Beijing.
1996: September opening of the Hermes store in Duesseldorf, Koenigsallee.
1997: Opening of the new Hermes store in Antwerp, Schuttershofstraat.
1999: Hermes acquires 30% of Jean Paul Gaultier.
1999: Perfume Eau d'Orange Vert
2003: Perfume Jardin en Mediterannée
2005: June 14, around 6.30 pm (shop closing time)
the world's most admired TV show entertainer is denied acces to the Paris Flagship Boutique.
It seams that she arrived some minutes after/before the official opening hours.
The incident creates a worldwide media scandal.
There are different versions about the reason why Ophra couldn't enter the Fbs St Honore store,
but Ophra is furious and suggests to boycott Hermes products
... sales drop dramatically.
Hermes apologizes in public and Oprah lifts the boycott.
2006: Jean Louis Dumas retires
Patrick Thomas becomes the new CEO, the first time not a family member.
Barbara Albasio becomes the new marketing director of Hermes Parfums.
Her Italian glamour and style can soon be found in the new Perfume commercials.
2006: May, opening of the new Hermes store in Amsterdam, Hooftstraat.
2007: Perfume Kelly Calèche
2007: New extension of the Paris flagship store after buying 28 rue du Faubourg St Honoré.
February, opening of the Hermes store in New York.
2010: May death of Jean Louis Dumas.
2010: August, opening of the new Hermes store in Zuerich, Bahnhofstrasse.
2010: October LVMH announces the acquisition of almost 20% of the Hermes shares.
Hermes publicly announces it's hostility to a takeover threat.
2010: November 18, opening of the new Hermes concept store in Paris Saint Germain.
2011: Hermes sells it's participation in Jean Paul Gaultier to Puig.