|
|
|
Video made for the Nike Barbershop Expo at the Cremerie de Paris (home of VB.com) and at 6 other World capitals     |
||||||||||||||
|
||||||||||||||
|
Nike History & Timeline : Nike started in 1950 as a sports shoe import company called Blue Ribbon Sports. The company was founded by the US entrepreneur Philip Knight and the sports trainer Bill Bowerman. Blue Ribbon Sports mainly imported shoes from Japan made by Onitsuka Tiger. The first years were modest, Mr Knight was selling the shoes from his track around sports stadiums. In 1966 a first store opened in Santa Monica, California. In the early 1970ies the company founders had the desire to produce their own shoes. They needed to invent a Brand.    In 1971 Philip Knight run into the art student Carolyn Davidson who designed the famous Swoosh Logo for which she billed 35$. In 1972 the company was renamed Nike Inc. The name Nike stands for the Greek Godness of Victory. 1980 dec 2 Nike was introduced to the NYSE stock market. 
In 1990 opens the first Niketown megastore in Portland Oregon. More follow in 13 other cities.  2007 opening Nike Paris Les Halles    June 2012 Nike launches the new "Your time is now" ad campain including the Nike Barber Shop. Barber Shops are opend in Buenos Aires, Madrid, Mexico City, Milan, Moscow and Paris. The Paris Barbershow was organised by Antoine Leca and the superwoman Julie Vifquain from the event agency Auditoire. Florian Hulleu was the cenographe. Sound and Video technology was handled by Thibaut and Arnaud Petit from DJ Events . Farid Bouda had the great talent to keep the noise down during the incountable parties and receptions during the glamorous Pop Up Event. The Nike Barbershop has a special relation with VB.com, the Barbershop event beeing organized at the home of VB.com, the International Exposition center Cremerie de Paris. ... more on the Making Nike Barber Shop Paris or the Surface Magazine Party at the Barbershop / Cremerie. Also see the Blog by Laura Potron and Auriane White .... inside the Nike Barbeshop Paris More about the Nike Barbershop idea with picture of the Barbershops in Buenos Aires, Rio, Tokyo, Madrid, Mexico City, Moscow, and probably the most beautiful one in Paris at Cremerie de Paris, home of VB.com. July 27 2012 Launch of the TV Ad Campaign "Find your Greatness" matching the start of the London Olympic games.  Sep 2012 - New Nike Zebra Pack in collaboration with Offspring from the UK |
||
Origin of Logos & Internet Domains The Nike "Swoosh" logo was designed in 1971 by Carolyn Davidson  In 1983 Phil Knight, consious that he had not paid very much for what was about to become one of the World's most iconic Logos, decided to organised a surprise ceremony for the inventor of the Logo, Carolyn Davidson. During the reception he joked that Mrs Davidson was lucky his 35$ cheque had not bounced ... the joke was followed by a Gold Ring reproducing the Swash symbol and un unclosed amount of stocks in the Nike company. (As Mrs Davidson never sold the stocks, and the value of the Nike shares mutiplied over and over again they are worth a litte fortune today) ... more on the ceremony The Internet Domain Nike.com was registered March 3 1995. It is held in the name of Nice Inc, Beaverton, USA. Nike holds a portfolio of 3881 domains. |
||
| Facts & Figures about Nike today Today Nike is the World's largest manufacturer of sports clothing with revenues of $ 20.86 billion in 2011. Nike Inc also owns Converse. The company's market capitalization is similar to the one of BMW. The Nike stock is traded on the NYSE with the ticker symbol NKE. More from Google Finance.  Many high profile athlets are sponsored by Nike, like the actors of the Barbershop Video Mario Balotelli, Javier Pastore, Mamadou Sakho. Others are: Gabriel Agbonlahor, Bruno Alves, Andreï Archavin, Nicklas Bendtner, Jakub Baszczykowski, Madjid Bougherra, Sergio Busquets, Fabio Cannavaro, Roberto Carlos, Mathieu Chalmé, Marouane Chamakh, Aurélien Chedjou, Clint Dempsey, Alou Diarra, Landon Donovan, Royston Drenthe, Didier Drogba, Gennaro Gattuso, Mario Gotze, Yoan Gouffran, Adlène Guedioura, Eden Hazard, Guillaume Hoarau, Zlatan Ibrahimovic, Andrés Iniesta, Chris Killen, Claude Makélélé, Paolo Maldini, Shaun Maloney, Yann M'Vila, Ludovic Obraniak, Alexandre Pato, Andrea Pirlo, José Antonio Reyes, Franck Ribéry, Pedro Rodriguez, Cristiano Ronaldo, Wayne Rooney, Wesley Sneijder, Humberto Suazo, Fernando Torres, Rafael van der Vaart, Theo Walcott, Jack Wilshere. |
 |
||
 |
||
 |